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A Powerful and Practical Guide to Leveraging AI to Improve Talent Acquisition

September 21, 2023 · SourceCon Fall 2023 ·

About this video

A panel of talent acquisition practitioners from gaming, investment research, media and other industries compares notes on how generative AI and machine learning are actually being used in recruiting, moving past the hype to what works day to day.

The conversation opens with each panelist describing where their organization stands, from teams that have spent years working with talent intelligence platforms to a more risk-averse, conservative approach in a highly regulated financial services environment. A rapid-fire audience poll surfaces mixed feelings in the room: excitement, fear, and uncertainty about where to even begin.

Key points raised include:

  • AI works best on the tedious, transactional parts of a recruiter's job, such as automated follow-ups, status updates, and moving candidates through a pipeline, freeing up time for actual conversations.
  • Tracking data like email open rates lets recruiters bring hiring managers concrete information instead of vague updates, and craft smarter, more personal follow-up messages to candidates who have gone quiet.
  • Generative tools raise real questions about authenticity when candidates use chatbots to answer interview questions in real time, and about "idea laundering" when written content is generated without attribution.
  • Bias in training data is a persistent risk. Getting a diverse group of people involved in training and testing AI tools is presented as essential, with a voice-assistant example used to illustrate what goes wrong when that diversity is missing.
  • A four-part framework for evaluating any new AI platform is offered: risk, cost, value, and effort, worked through in coordination with legal, data privacy, and information security teams before adoption.
  • Communication with candidates is framed as most effective as a layered approach: AI-assisted first touches, followed by personal, human contact once genuine interest is established, using a candidate's name and specific, relevant details rather than generic messaging.

The overall message is that AI should be treated as one tool among many, useful for scale and efficiency but not a replacement for judgment, intuition, and the human interaction that determines whether a candidate is actually the right fit.

A Powerful and Practical Guide to Leveraging AI to Improve Talent Acquisition | ERE Pro