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Intent VS Impact: How Job Descriptions Affects Hires

October 21, 2020 · ERE Digital ·

About this video

Job descriptions are often treated as neutral documents, but they carry the fingerprints of implicit bias in ways hiring teams rarely notice. Words, requirements, and phrasing choices that feel like standard practice can quietly discourage qualified people from applying long before a recruiter ever sees a resume.

Using real job description examples and candidate market data, the case is made for treating a lack of diverse applicants as a symptom rather than the actual problem. Chasing more branding, more job fairs, or more sourcing tools without examining the job description itself is treating symptoms while the underlying bias goes unaddressed.

  • Words like "rockstar" and "ninja" carry a demeaning subtext for many candidates, even when the intent behind them is harmless, and they often signal unrealistic expectations around experience and pay.
  • Requirements framed around age, such as compensation and language that implicitly favors younger workers, can quietly exclude experienced candidates without ever mentioning age directly.
  • Blanket degree requirements frequently eliminate half or more of the qualified candidate pool, a fact that becomes clear only when checked against actual labor market data rather than assumption.
  • Physical requirement boilerplate, such as demands to lift, squat, or walk unassisted, often has nothing to do with the actual job and can run afoul of disability protections while alienating strong applicants.
  • Vague prestige requirements like "must have graduated from a top school" reward privilege rather than ability and push away capable candidates who took a different path to the same skills.
  • Outdated HR boilerplate, left unchanged year after year, can misstate location requirements, ignore remote work realities, and signal that a company hasn't reexamined its own policies.

Comparing a job posting against the pool of people who actually match it reveals who is being left out and gives recruiters concrete numbers to bring back to hiring managers who insist a requirement is non-negotiable. Instead of debating opinions about what "always worked," the conversation shifts to what the available talent pool actually looks like, and what happens to that pool once arbitrary barriers are removed.

Don't treat the symptoms of implicit bias. Treat what's actually going on to find those candidates using data to make sure hiring decisions are grounded in evidence rather than habit.
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Intent VS Impact: How Job Descriptions Affects Hires | ERE Pro