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Interview with Avature's CEO Dimitri Boylan

March 10, 2021 · SourceCon Digital ·

About this video

A conversation with a recruiting technology company's founder traces how a sourcing-focused startup grew into a full talent acquisition and talent management suite, and why sourcing as a discipline still gets misunderstood by the companies that need it most.

The origin story starts with a hard sell: convincing companies fifteen years ago that they needed dedicated sourcers, not just access to job boards. Running an in-house sourcing team of over a hundred people exposed a core problem with job boards, which kept surfacing the same thousand "most relevant" candidates no matter how a search was refined. Getting past that obvious layer required building tools for deep mining across millions of resumes, because a professional sourcer's value comes from finding people nobody else already found.

Several practical points come out of that history:

  • Timing determines whether a sourced candidate is still available. A good candidate contacted two weeks late is effectively gone, which is why sourcing pushed into CRM and direct engagement rather than handing off stale records to an ATS.
  • Talent management teams historically don't engage with employees at all, focusing on planning and content instead of conversation. Internal mobility needs the same connecting and storytelling discipline as external sourcing, applied to people the company already employs, even though internal data on those employees is often thinner than an external resume.
  • Contingent labor, roughly a fifth of many workforces and often highly paid, rarely gets any sourcing attention at all despite the money involved. Treating temporary labor, internal talent, and external candidates as one "total talent" pool inside a single system is presented as the next stage past pure engagement.
  • Splitting one system into a separate legacy ATS creates data-entry friction between sourcers and recruiters; keeping everyone in one platform with clear service-level agreements between teams makes handoffs and reporting far cleaner.
  • Semantic search and AI-assisted geography matching help a sourcer who's an expert in one area handle unfamiliar searches without starting from scratch, saving time rather than replacing sourcing skill.
  • On diversity hiring, the advice is blunt: qualified candidates in underrepresented categories get flooded with outreach the moment they signal interest, so the sourcer who reaches them first, with a real story to tell, wins.
Sourcing isn't just finding the needle in the haystack. It's finding that needle before everyone else finds it.
Sponsored by Avature