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Keys to Building and Managing a Highly Effective Sourcing Team

April 13, 2023 · SourceCon Spring 2023 ·

About this video

Building a sourcing function that actually holds up against a company's hiring demand starts with an honest look at current capacity. A framework of assess, compare, and conduct walks through how to size a team correctly: counting existing recruiters and sourcers, pulling historic data on how many hires each resource delivered last year, and comparing that output against what finance and HR project for the coming year. The gap between what a team can currently produce and what the business will need becomes the basis for headcount requests, hiring plans, or a case for working smarter with existing staff.

Getting granular matters. A raw number like "a hundred hires this year" is close to useless without knowing the profiles, levels, locations, and timing behind it. Breaking that number down by quarter, and recognizing that Q4 tends to be slow due to holidays and pending bonuses while Q2 and Q3 carry the heaviest load, changes how a team should be staffed and paced.

Sourcing talent tends to fall into a few broad types, though strong sourcers can move fluidly between them:

  • Surge or high-volume sourcers, who drive hard against repeatable profiles and events, and who often develop fastest early in their careers because of the sheer number of reps involved
  • Niche or high-touch sourcers, who work slower-to-fill, often executive-level searches built on relationship building and deep domain networks
  • Research-based sourcers, who generate market and competitive intelligence, inform location and compensation strategy, and often hand off leads rather than working candidates through to close

Measuring success looks different across these roles. Lead-generating sourcers can be tracked by how their candidates move through the recruiting funnel, while sourcers focused purely on competitive intelligence are better evaluated through qualitative feedback on how much their research shaped hiring or business decisions.

A separate case is made for sourcing leadership distinct from recruiting leadership, giving sourcers a growth path that doesn't require pivoting into recruiting management, and giving a sourcing team a leader who has actually done the job. That distinction, paired with disciplined capacity planning, forms the backbone of a sourcing function built to scale with the business rather than scramble to catch up with it.

Keys to Building and Managing a Highly Effective Sourcing Team | ERE Pro