
Should You Hire for Experience or Potential?
May 25, 2021 · ERE Digital ·
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About this video
Most job descriptions and interview processes are built almost entirely around one question: what has this candidate already done? That emphasis on experience feels objective, but it consistently misses the traits that actually predict success on the job: ability, social skills, and drive. Research cited points to attitude, not technical skill, as the overwhelming driver of hiring failures, which suggests that recruiting processes spend too much time verifying "what" a candidate has done and not nearly enough time probing "how" and "why" they do it.
A practical breakdown compares two ways to spend interview time. The typical split leans heavily on standard competency questions, with only a small slice going to behavioral or situational prompts. A better balance spreads time more evenly across all three, with real weight given to scenario-based questions that ask candidates to walk through how they'd handle a specific, concrete situation.
Behavioral interviewing, despite its popularity, gets a pointed critique: questions are often vaguely worded, candidates spend their time guessing what the interviewer wants to hear, and the entire format assumes candidates have already had the chance to gain relevant experience, which disproportionately favors people who've had more access to opportunity, often white professionals and men over women and people of color. Situational interviews are offered as a fairer alternative, since they create a level playing field by asking every candidate to reason through the same scenario rather than mine their own history.
Other points include:
- Rewriting job requirements to reflect the lowest experience level actually needed to do the job well, rather than defaulting to inflated year requirements
- Looking at non-traditional talent pools, such as coding boot camps, where representation of women is far higher than in traditional pipelines
- Building a scoring rubric or structure around potential-based hiring rather than relying on gut feel
- Using retention and quality-of-hire data to build a business case for shifting away from experience-heavy screening
