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Sourcing Strategies to Navigate a Competitive Market

October 21, 2021 · SourceCon Digital ·

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About this video

A real sourcing case study walks through how a chronically hard-to-fill, evergreen medical device engineering requisition finally got solved, with time-to-hire cut from well over a hundred days to under sixty for the first hire and under thirty-five for the second.

The problem: a small, geographically concentrated talent pool for niche roles like validation and sterilization engineering, candidates unwilling to relocate, and growing demand for remote or hybrid arrangements that clashed with a hands-on, on-site equipment role.

The fix started with educating the hiring manager before the intake meeting, using market analytics, competitor research, historical hiring trends, and a diversity report to reframe the conversation. Key questions to hiring managers included whether additional headcount was planned and at what seniority level, since surfacing that early avoids scrambling later. Weekly syncs between recruiter, sourcer, and hiring manager, plus disciplined debriefs on every interviewed candidate, built a record that made future openings for the same req much faster to work.

Sourcing tactics covered include:

  • Mining the ATS with skills-matching tools and building CRM projects with advanced filters for email campaigns
  • Running simple, non-fishy Boolean searches across LinkedIn groups, Facebook, Twitter, and beyond rather than relying on one platform
  • Asking hiring managers for conference attendee lists and scraping them with tools like Instant Data Scraper or Data Miner
  • Reworking job titles to match how the industry actually labels roles, since "validation engineer" was pulling in software candidates instead of the intended scientists and microbiologists
  • Using AI-assisted CRM tools for diversity outreach and bias-flagging in outreach emails
  • Running sourcing "blitz" sessions with fellow sourcers and even with the hiring team itself, pairing their technical knowledge with Boolean-building help
  • Using labor market analytics platforms to visualize where talent lives, benchmark by company and skill, and build diversity reports for hiring managers
  • Applying funnel calculators to predict how many profiles need to be sourced per hire, based on historical conversion rates

Closing best practices include building talent pipelines ahead of need, tracking sourcing metrics consistently, avoiding over-reliance on any single tool or channel, and pacing tool adoption to avoid chaos rather than trying everything at once.

Sourcing Strategies to Navigate a Competitive Market | ERE Pro